New Cycling socks from an authority

Eric Patermo stopped into Bicycles East the other day, cycling socks in hand.

"I'm not trying to get rich here," he said. "I just wanted to give people jobs."

Yeah, he also designed a superior product. Eric runs 3athletics, a company that designs multi-sport clothing.

The socks are very nice. If you've never worn a true cycling sock, you don't know what you're missing. Coolmax is a material that just pulls moisture away from you: instead of feeling drenched in sweat, you feel like you have just a few droplets of water on your feet.

It's a more personal touch when you know the person who designed the clothing. You can almost see on his face the reflection of the literally thousands of miles he has accumulated on a bike over the years. He's an authority all right.

Local company. Made in the U.S. Great Product. I'll have to see if he has any touring socks.

To be continued . . .